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The Companies Winning With AI Started Somewhere Else.

Jul 12, 2026

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7 min read

The Companies Winning With AI Started Somewhere Else.

👉Patricia Amaro on leadership, incentives and organizational design.

EVOLVE Commerce Club
EVOLVE Commerce Club
AI Needs Operators Before It Needs More Users

Jul 5, 2026

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7 min read

AI Needs Operators Before It Needs More Users

👉Kate Minogue on why uncontrolled AI adoption may be creating more waste than value.

EVOLVE Commerce Club
EVOLVE Commerce Club
Late Infrastructure Changes The Economics Of Adoption

Jun 28, 2026

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7 min read

Late Infrastructure Changes The Economics Of Adoption

👉Egypt, Brazil & Regions that built later may be better positioned for the next technological cycle.

EVOLVE Commerce Club
EVOLVE Commerce Club
The Consumer Has Not Given AI Permission Yet

Jun 21, 2026

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5 min read

The Consumer Has Not Given AI Permission Yet

👉 Berengeré on how brands are preparing for agentic commerce and the reasons why consumers are still deciding how much trust to delegate.

EVOLVE Commerce Club
EVOLVE Commerce Club
The People Worth Betting On

Jun 14, 2026

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6 min read

The People Worth Betting On

👉 A successful outcome and an exceptional founder are not always the same thing.

EVOLVE Commerce Club
EVOLVE Commerce Club
The Hardest Partnership Is The One Inside Your Company

Jun 7, 2026

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8 min read

The Hardest Partnership Is The One Inside Your Company

👉 Why Partnership failures begin long before a partner is signed. They start with incentives, priorities, and measurement systems that pull teams in different directions.

EVOLVE Commerce Club
EVOLVE Commerce Club
The Financial System Was Built To Close. Commerce No Longer Does.

May 31, 2026

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6 min read

The Financial System Was Built To Close. Commerce No Longer Does.

👉 Global commerce adapted faster than financial infrastructure. The result is a growing gap between how businesses operate and how money moves.

EVOLVE Commerce Club
EVOLVE Commerce Club
The Cost Of Building Has Collapsed. The Cost of Attention Did Not

May 24, 2026

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9 min read

The Cost Of Building Has Collapsed. The Cost of Attention Did Not

👉 Competitive Advantages Expires Faster Than Annual Planning Cycles

EVOLVE Commerce Club
EVOLVE Commerce Club
Consumers No Longer Want To Wait For Healthcare

May 17, 2026

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5 min read

Consumers No Longer Want To Wait For Healthcare

👉 Mayra Hurtado on preventive diagnostics, incomplete healthcare datasets, and why boards may be underestimating how consumer behavior is reshaping healthcare systems.

EVOLVE Commerce Club
EVOLVE Commerce Club
Boards are still using the wrong definition of market maturity

May 10, 2026

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7 min read

Boards are still using the wrong definition of market maturity

👉 Emmanuel Ibok on why Nigeria’s commerce infrastructure evolved differently, and why many international companies still misread it.

EVOLVE Commerce Club
EVOLVE Commerce Club
What Happens to Control Once You Take Capital

May 3, 2026

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11 min read

What Happens to Control Once You Take Capital

👉 Angela Stahti on how capital, boards, and incentives reshape decision-making

EVOLVE Commerce Club
EVOLVE Commerce Club
Boards are rewarding execution. The market has already moved on.

Apr 26, 2026

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5 min read

Boards are rewarding execution. The market has already moved on.

👉 Anthony Gale on why judgment, not technology, now determines outcomes.

EVOLVE Commerce Club
EVOLVE Commerce Club
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EVOLVE Commerce Club

EVOLVE Commerce Club

What VCs, PE firms and operators are seeing in commerce. Insights from world class leaders every week.


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